Inside the Brain: How cellphones lead to distracted driving

As much as you might like to think you can multitask while driving, you can’t.

A study done at the Center for Automotive Research at Stanford recently illustrated what happens to your brain when you try to text and drive at the same time. Joe Baker, Ph.D., an instructor in psychiatry and behavioral sciences, states, “As you engage in more attention-grabbing activities, it shows in the prefrontal cortex and parietal cortex.” The prefrontal cortex is responsible for attention and memory, while the parietal cortex is responsible for the collection and processing of information. To put it in simpler terms, our attention is shifting from driving while trying to multitask or look at our phones.

The researchers conducted a realistic simulation in which participants “drove” through a 30-minute course. Researchers found that more blood shifted towards the prefrontal and parietal cortex when the iPhone was attended to. As mentioned, these cortexes are responsible for attention, therefore the participants were in “attention overload” while attempting to use their iPhone and drive. The researchers also found that drivers tended to ease up on the usage of the accelerator and brakes when paying attention to the phone.

If this study was conducted on a real road, the chances of participants crashing would be very high. The study goes to show the importance of shifting our behaviors while driving and further supports OnMyWays mission to make distracted driving a thing of the past.

OnMyWay users receive $0.05 for every mile they drive undistracted and can then use this cash to redeem various rewards such as travel deals, product discounts, or even cash returns. Users can still make phone calls through Bluetooth or listen to music while using the app. As long as your phone is locked, you’re earning cash rewards. Who wouldn’t want to earn cash while driving safely?

ABOUT ONMYWAY

OnMyWay Is The #1 Distracted Driving Mobile App In The Nation!

OnMyWay, based in Charleston, SC, The Only Mobile App That Pays its Users Not to Text and Drive. The #1 cause of death among young adults ages 16-27 is Car Accidents, with the majority related to Distracted Driving.

OnMyWay’s mission is to reverse this epidemic through positive rewards. Users get paid for every mile they do not text and drive and can refer their friends to get compensated for them as well. The money earned can then be used for Cash Cards, Gift Cards, Travel Deals, and Much, Much More….

The company also makes it a point to let users know that OnMyWay does NOT sell users’ data and only tracks them for purposes of providing a better experience while using the app.

The OnMyWay app is free to download and is currently available on both the App Store for iPhones and Google Play for Android @ OnMyWay; Drive Safe, Get Paid. Sponsors and advertisers can contact the company directly through their website @ www.onmyway.com.

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